Relevance = Revenue™
The Business Relevance Score™ measures how visible, trusted, and AI-ready your business is across Google, Maps, Reviews, Citations, and AI search.
Businesses with higher relevance get discovered first, trusted faster, and chosen more often.
Free assessment · No obligation · Delivered to your inbox
What Is Business Relevance?
Business Relevance is the combination of signals that determine whether customers find, trust, and choose your business — online and through AI.
Visibility
How easily customers discover your business across Google Search, Google Maps, local directories, and AI-powered search experiences.
Trust & Authority
The review strength, citation consistency, and credibility signals that convince customers your business is the right choice.
AI Discoverability
How likely AI systems — ChatGPT, Gemini, Perplexity — are to understand, recommend, and surface your business to customers.
Your Score Is The
Business Equivalent
Of A Credit Score.
Measurable. Meaningful. Something businesses want to improve over time.
The Business Relevance Score™ quantifies how well your business performs across eight intelligence dimensions — from local search visibility to AI recommendation likelihood. It tells you exactly where you stand, where competitors are winning, and what to fix first.
Business Relevance Score™
Sample Business Intelligence Report
What Does Your Score Mean?
Every score tells a story about where your business stands — and what's at stake.
Dominating visibility, trust, and AI discoverability across your market.
Strong presence with clear opportunities to extend your lead.
Visible but vulnerable to better-positioned competitors.
Losing visibility and market share in key areas.
Customers and AI systems are more likely to discover competitors first.
You Can't Improve
What You Can't Measure.
Most businesses have no clear way to understand why competitors are getting more visibility, trust, recommendations, and customers.
Visibility gaps compound over time.
Every week your business is less visible is a week competitors are building authority, trust, and market share.
Customers choose the business they discover first.
Relevance determines who gets the call. If you're not measuring it, you're guessing — and losing.
AI is changing how customers find businesses.
ChatGPT, Gemini, and Perplexity are becoming primary discovery tools. Most businesses aren't prepared.
AI Platform Visibility Index
AI Discoverability Score: 42/100 — Action required
Will AI Recommend
Your Business?
Customers are increasingly asking ChatGPT, Gemini, Perplexity, and AI assistants for business recommendations.
Our AI Discoverability Index measures how likely AI systems are to discover, understand, trust, and recommend your business — before your competitors get there first.
What Is Low Relevance
Costing You?
Visibility gaps, weak trust signals, and poor AI discoverability translate directly into lost customers and revenue.
Our Business Relevance Assessment™ identifies where revenue leakage is occurring and quantifies the opportunity cost of each gap.
Sample Revenue Opportunity Estimate
Estimated Monthly Revenue Leakage
Monthly opportunity cost estimate
Contributing Factors
- Visibility Gaps
- Reputation Deficits
- Competitive Positioning Gaps
- AI Discoverability Gaps
Estimates are directional and intended for strategic planning purposes only.
What We Analyze
Every signal that determines whether customers find you — or your competitors.
What You Receive
A complete Business Relevance Assessment™ delivered to your inbox — clear, actionable intelligence.
Business Relevance Score™
Your overall score across 8 intelligence dimensions
Google Business Profile Analysis
Complete profile analysis and gap identification
Review & Reputation Analysis
Review velocity, sentiment, and authority assessment
Citation Consistency Review
NAP accuracy across all major directories
Local Search Visibility Analysis
Keyword and ranking opportunity breakdown
Competitor Benchmark
Side-by-side comparison with top local competitors
AI Search Readiness Assessment
How AI systems currently perceive your business
90-Day Growth Roadmap
Phased improvement plan with milestones
Priority Action Plan
Top 5 highest-impact improvements to make first
PDF Executive Summary
Shareable report for your team or stakeholders
Who We Help
Built for local businesses that depend on visibility, trust, and reputation to win customers.
How It Works
Request Your Free Business Relevance Assessment™
Tell us about your business, your goals, and your biggest challenges. We gather the intelligence we need to analyze your relevance.
We Analyze Your Business Relevance
Our platform evaluates your visibility, trust signals, competitive positioning, and AI discoverability across every key dimension.
Receive Your Business Relevance Score™
Get a comprehensive score across 8 intelligence dimensions with clear benchmarks against your local competitors.
Review Your Competitive Intelligence
Understand exactly where competitors are outperforming you and why — with data-backed evidence and gap analysis.
Execute Your Priority Action Plan
Receive a prioritized roadmap ranked by impact. Know exactly what to improve first to increase your relevance score.
Choose Your Growth Path
Get Started
Free Business Relevance Assessment™
Discover how visible, trusted, and AI-ready your business is.
One-time · No credit card required
- Business Relevance Score™
- Competitor Snapshot
- Google Visibility Analysis
- AI Visibility Analysis
- Review & Reputation Analysis
- Fastest Growth Opportunities
- Personalized Action Plan
Continuous Intelligence
Business Relevance Command Center™
Your complete business visibility platform — updated every week.
No contracts · Cancel anytime
- Weekly Business Relevance Score™
- AI Recommendations
- Local Geo-Grid Tracking
- Google Maps Monitoring
- Review Monitoring
- Competitor Tracking
- Monthly Business Relevance Report™
- Citation Monitoring
- Weekly Business Intelligence Report
- Priority Recommendations
- Business Relevance Command Center™
- Historical Trends
- Email Alerts
Done-For-You
Business Relevance Accelerator™
Done-for-you implementation and strategic growth.
Starting price · Custom plans available
- Everything in Command Center™
- Business Optimization
- Google Business Profile Guidance
- AI Visibility Strategy
- Monthly Strategy Session
- Priority Support
- Implementation Guidance
- Quarterly Competitive Review
- Dedicated Growth Roadmap
Meet The Founder
Helping businesses become easier to find, easier to trust, and easier to choose.
Patrick McGowan
Founder | Make Me Relevant™
I created Make Me Relevant because most businesses have no clear way to understand why competitors are getting more visibility, trust, recommendations, and customers.
Search has evolved beyond traditional rankings. Today customers discover businesses through Google, Maps, reviews, AI assistants, trust signals, and local authority.
My mission is simple: Help businesses measure their Business Relevance, understand what's holding them back, and take clear action to improve it. Measure. Improve. Dominate.
Founding Principle
Measure.
Improve.
Dominate.
Frequently Asked Questions
Ready to See Where
Your Business Really Stands?
Your competitors may already be winning customers you should be getting. Get your free Business Relevance Score™ and find out exactly where you stand.
No credit card required · Delivered within 48 hours · No commitment
Relevance = Revenue™
Helping businesses become easier to discover, trust, and choose across Google, local search, reviews, and AI.